Cultivating Future Angolan Leaders

Djembe drove the design of an FSDEA scholarship program called ‘Future Leaders of Angola’, which aimed to catalyze economic empowerment and capacity of a new workforce in Angola.

This initiative offered talented young Angolan graduates the opportunity to participate in an intensive and specialized management course focused on international business management, banking and finance. The Fund awarded 46 scholarships, offered in partnership with the School of Management and Law of the Zurich University of Applied Sciences.

Strategic Execution by Djembe

  • Developed the Future Leaders brand with logo, website and collaterals
  • Created editorial copy for a range of print ads
  • Introduced the brand and initiative by hosting a formal launch event with 40 students, families and FSDEA delegates in Luanda, Angola to mark the beginning of the program
  • Launched and maintained Future Leaders of Angola social media platforms
  • Organized press conferences at Zurich University of Applied Sciences which was attended by local media, faculty, students and FSDEA – resulting coverage was across traditional media in Angola, wider Africa and Europe and with positive discussion created across multiple social media platforms

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